Tuesday, May 17, 2011

10th Anniversary Mac Celebration?

It looks like Apple might be up to something. At the end of this month many Mac Store employees are coming together for an "important meeting". They are also downloading gigabytes of videos which are labeled "tutorials" and have a passcode on each file. Now, this could be Apple prepping their employees for a new product. However, it is too early for a new product to hit the line. This information comes from BGR. BGR has lain out a full list of what is happening in the near future in the Apple Stores around the country:

  • There’s an overnight shift planned for around 10-15 individuals at each Apple Store to work from late Saturday all the way through mid-Sunday.
  • During the overnight shift, it’s going to be required that employees lock cell phones in the main office. They will also have to sign an NDA with Apple.
  • There are a wide variety of roles, we’re told, for the overnight shift. This includes all visuals staff, a manager, a business team member, a few Genius team members, one back-of-house employee, and a few generic Apple specialists.
  • Apple stores have apparently already received hardware to install, and are expecting more hardware to come on Friday or Saturday. All materials that Apple stores have received have been instructed to be under lock and key until after close on Saturday night.
  • Apple employees will be putting up black curtains at all stores so that people walking outside cannot see inside.
  • Employees have had to download gigabytes of data from Apple corporate labeled, “training” in a password-protected zipped folder that won’t accessible to managers or anyone else until Saturday afternoon.
  • Lastly, all Apple retail stores have mandatory meetings on Sunday, May 22nd. Most meeting are scheduled for the morning, but there are evening meetings as well.
Alright Apple, what do you have up your sleeves?

~Dave

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